Gentle but effective shampoo for assisting with skin issues that cause dry and irritated skin that cause constant itching in dogs. Contains Rooibos tea, omega fatty acid complex, oat extract, and wheat germ oil that soothe sensitive skin, remove dead skin cells, promote natural healing and moisturize the skin while effectively cleaning the dog's hair coat. Effective enough to deal with specific skin issues but mild enough to use on a regular basis as a preventative approach to the dog's skin issues. Soap free, biodegradable and proudly made in the USA.